Get your name down for a Business Matters subscription…
…because the marketing supplement I’ve been writing and editing is coming out in the September issue. If you run a UK-based small to medium business, the subscription is free. Click here to fill in your details and get your copy in the post every month.
In the marketing supplement you’ll find…
- Interviews with Jacqueline Gold (author and Ann Summers chief exec), Syed Ahmed (from The Apprentice), Rachel Clacher (of Moneypenny.biz) and Richard Denny (author and sales guru);
- Advice on outsourcing marketing development;
- An overview of online advertising for small businesses;
- Tips and tricks for writing and formatting a press release from Guardian journalist Louise Bolotin;
- A guide to Twitter from Stephen Waddington, MD of Rainier PR;
- Expert copywriting advice from me!
So it’s definitely worth a look. I’ve also got a feature in the main mag this month, too, all about university enterprise programmes and the benefits they can offer small businesses.
Comment by Dan — August 22, 2008 @ 1:58 pm
Eee looks proper class like. Looking forward to Wadds’ take on Twitter — been using it for nearly a year, and I’m still trying to get my head round it.
You going to be spilling some trade secrets in your copywriting piece then Bill?
Comment by Bill — August 22, 2008 @ 2:03 pm
Yep, he’s got some good stuff to say, particularly because he’s from a background that combines tech and PR. Personally, I think it’s brilliant - it’s becoming an absolute necessity for people like me.
The only trade secret you need to know about copywriting is the one that David Ogilvy laid down in Confessions of an Advertising Man: under no circumstances should you try to do it while sober.
Comment by Dan — August 22, 2008 @ 2:21 pm
I’ll drink to that!
Comment by sean — August 27, 2008 @ 4:12 pm
Yey! I love freebies
Comment by admin — August 27, 2008 @ 4:20 pm
Sean, I know for a fact that Business Matters would be delighted to have Anoo as a subscriber. We’re a bit underrepresented in Lincolnshire.