Copywriting Courses Via Phone/Email From £125

Would you like to write dynamic, effective copy? Improve your website's message? Or sharpen your PR skills? I can help.

Dozens of clients have taken my distance copywriting course and given me fantastic feedback. Whether you want to put advanced copywriting skills to work in your own business, beef up your CV or even become a freelance copywriter yourself, this is the course you need.

Unlike nearly every other provider offering copywriting courses, I'm a fully qualified and experienced English teacher. I've taught English skills to school kids, adult language learners, university students and CEOs.

Not in the UK? Not a problem. I work with plenty of clients in the US and elsewhere. (I'll pay for the calls!)

How does the tuition work?

All tuition is delivered by me. Watch out when you're shopping around for copywriting courses: many providers will farm out training work to inexperienced third parties, or charge you several hundred pounds for a ringbinder full of photocopies. With my course, it's personal: every aspect of your training is directly tailored to your needs. That means:

We establish the level of your writing skills and what you want to achieve. Together we design a course and choose projects and teaching materials that meet your exact needs.
As far as possible, course modules are based on real-life projects. Has your boss asked you to write copy for a brochure or a press release? Does your website need a more creative sales pitch? We can work on it together.
You get direct and detailed tuition and feedback via email and the phone. For each unit, you'll need to set aside 2-3 hours of phone time and 4-5 hours of private study and writing time.
Click here for an example of a client assignment with my detailed feedback (PDF). This example is a draft of press release copy, and would tie in with a phone-based debrief session.
Alternatively, browse my copywriting reminder checklist - just one of the training and reference documents I use with clients.

A personal approach to training

Here are some of the things I don't do:

Expect you to teach yourself from booklets and worksheets.
Pass you on to a 'tutor' who offers minimal feedback and hardly ever talks to you.
Return your written assignments with meaningless marks, brief feedback and little or no opportunity for discussion of English skills and more advanced copywriting techniques.
Charge you a hefty, up-front fee.

Pricing and structure

I charge £125 ($190) per training module. A single module is usually based on developing a clearly defined skill or skills.

A typical course is five modules (£650/$950), but you're welcome to buy them one at a time. This pricing system allows you to take one or two modules as a 'taster' without having to commit to paying for five or more.

Interested? If you want to write great copy, get in touch today. I'll be very happy to have a no-obligation chat about revolutionising your copywriting skills!

What my clients say...

"By the third module of Bill's course, my internal customers had already remarked on how my copywriting / editing had dramatically improved. The course was as flexible as I liked, a lot of fun and Bill's advice and guidance was spot on. No boring manuals to read - just total one-on-one learning. Thanks Bill!"

- Mark Lush, FedEx

"Bill's course was a revelation! The level of detail he goes into is really refreshing and offers so many benefits. The modules are short, but because they're individually tailored and extremely in-depth it's easy to get a lot out of it.

The ideal solution for someone who needs to learn fast to benefit their career like I did!"

- Rachel Pictor

"Writing persuasive and technically accurate copy in a scientific context is hard. Bill gave me the skills to present my ideas and findings to senior managers and public policy figures.

What really came through was his training as a teacher. I've been on a lot of courses, and Bill's the best trainer I've ever met."

- Dr. Andrew Norton, Renuables UK

"In February 2009 I accepted a job with WPP, the world's largest ad agency. At the time, agencies around the world were shedding thousands of staff. I wouldn't have succeeded without Bill's training. I couldn't recommend him more highly."

- Matt Nixon

"Bill is a great trainer and a first-class communicator. He has worked with high-profile contributors to our web and print publications and really turned around the quality of their writing."

- Richard Alvin, Managing Director, Capital Business Media

"I can count the number of teachers I've met who are as good as Bill Hilton on the fingers of one hand."

- Paul Telfer, teacher and author of the bestselling How to write a UCAS Personal Statement

"Bill's training greatly improved our internal communications and has proved invaluable in the continual improvement of both customer relations and supplier development."

- David Bamford, Darchem Engineering

"Clear, friendly and fun. Bill did a great job teaching us how to write effective product descriptions."

- Venja de Rooij, Managing Director, Dutch by Design